Heading into Spring Market and the Inside Scoop on Zillow

You know how Zillow is the go-to search engine for all things real estate? Well, do you ever wonder how this digital powerhouse is impacting the real estate market? The value of your home? Even the long-term career outlook and job security for real estate agents? 

I mean, if everyone everywhere is looking at Zillow, then what does that mean for literally any and every other real estate app, real estate website, real estate company and real estate agent? Is Zillow’s iBuyer model rendering the real estate agent irrelevant? In this current technological age, it’s a question worth paying attention to… After all, attention is the name of the game when it comes to modern digital marketing, and we all know… whatever the eye follows is where you’ll find people watching… and wherever the people are is where all the data lives. So by definition and extension, is Zillow actually LESS about featuring homes and MORE about data mining?

PRESS PLAY on Ep. 5 “Heading into Spring Market and the Inside Scoop on Zillow” to learn how Zillow has adapted their digital platform and offerings, the pro’s and con’s of this adaptation for real estate agents and the industry, and whether Zillow’s proprietary Zestimate is a figure you can count on for an accurate valuation of your home.

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